Wednesday, December 6, 2023 MPGC Lunch ‘N Learn
10:30 a.m. - 12:00 p.m. View Webinar Recording
12:00 p.m. - 1:00 p.m. MPGC Lunch & Learn Discussion
PG Calc's Webinar "Donor-Centric Marketing"
presented by Andrew Palmer, Director of Marketing Services, at PG Calc
"Storytelling is important for business, for marketing, and for life in general. A good story, used correctly in planned giving marketing, can be powerful, with the potential for a lasting impact on your program. In this presentation, we will discuss why we love donor stories so much, what gives them their unique power, and how you can improve the use of donor stories in your marketing. You’ll hear tips on writing them, as well as how to encourage your audience to see themselves in the stories."
Maine Planned Giving Council Lunch ‘N Learn Hosts
amy anderson
Director of Gift Planning at The Salvation Army
karen kemble
Planned Giving Officer at University of Maine Foundation
susan dunning
Associate Director of Gift Planning at Bates College